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#GIRLPOWER: Our Key Takeaways from the Annual Girls Who Print Day Online Conference 2024
From confidence and representation to turning ‘flaws’ into ‘strengths’ and channelling your inner #GIRLPOWER, here are a few of our takeaways from the 12th Annual Girls Who Print Online Conference
Is TikTok Just a Platform for Gen Z Dance Trends or Should Businesses be Taking Note?
When the launch of TikTok came about in 2016, I couldn’t help but think, ‘Not another social media channel to get addicted to!’ However, as the platform has gripped the attention and interest of millions across the globe, one thing’s for sure: TikTok isn’t going anywhere.
From ego-bias to negative dispositions: How neuroscience can differentiate comms strategies
From ego-bias to a tendency to lean towards the negatives, our brains are both fickle and fantastic, and understanding our various nuances could enable us to reach our desired audiences and tailor our content to specific archetypes, boosting the success of our comms campaigns.
From Journalism to PR: The print industry through a new lens
Having spent the past six years as a B2B trade journalist, and most recently editor of Print Monthly and SignLink magazines, our new Account Manager, Carys shares her experiences from her first month in B2B PR and Communications
‘Crisis comms’ isn’t scary – it’s just planning, practice and lots of prep
KC Media Senior Account Manager Kerry Rice attended a recent PRCA Crisis Comms Conference, and shares her thoughts on how crisis preparedness highlights the need for communications considerations throughout an organisation.